Pet branding & packaging design. Image shows front and back of the business cards. Identity and packaging designed for the brand MILLY & MOLLY by design agency - Flipflop Design Ltd.

Milly & Molly

Milly & Molly is a premium dog lifestyle brand based in Windsor, Berkshire. Their mission is to bring products of the highest quality to your canine companions. In order to stand out from their competitors, they enlisted the help of Flipflop Design to create a brand identity and packaging which would best communicate Milly & Molly’s philosophy.

Milly & Molly products comprise of a range of luxury dog toys and accessories alongside a doggie bakery; with all goodies being lovingly handmade with natural, organic, human grade ingredients.

Pet branding & packaging design. Image shows new brand logo. Identity and packaging designed for the brand MILLY & MOLLY by design agency - Flipflop Design Ltd.
Pet packaging design. Image shows brand logo on paper bag with rope handle. Identity and packaging designed for the brand MILLY & MOLLY by design agency - Flipflop Design Ltd.

We worked closely with M&M to create a brand identity and packaging which would clearly communicate them as a premium brand. The strap line ‘for the unruffled hound’ is unmistakably aimed at people who appreciate quality and are happy to pay a little extra to give their pet the best.

From the serif font to the clean white packaging with splashes of vivid red, the look is clean and confident.

Pet branding & packaging design. Image shows brand logo on the letterheads. Identity and packaging designed for the brand MILLY & MOLLY by design agency - Flipflop Design Ltd.

The resulting brand feels high-end, appealling to those who are looking for something more than the average pet store product to reward their closest companion.