Eden Health Spa Retreat
Corporate Identity Design
Eden, the place of paradise and in Hebrew meaning delight, is the perfect Brand name for this luxury Spa resort. Graphic designers created an intricate tree logo, which has a subtle apple at its centre and extends into slim customised lettering. The overall appearance is ornate and delicate. The brand logo combined with the soft olive green colouring conveys the essence of Eden - Nature, with its beautiful country setting and the natural organic products that are used there.
This up-market Italian modern Art Gallery required a unique brand identity to reflect the exceptional works they display. Flipflop Design created a very visual logo design, comprising of beautiful marbled ink effects offset with clean typography. The relationship of typography to imagery alters through out but is still clearly the brand mark of Andrea Bianchi. Within the brochure, the strong use of white space and organised text aligning to photography, keeps the information distinct without cluttering the design.
Bar & Restaurant Brand Identity Design
Indigo Wave is an exceptional bar and restaurant in Australia. Situated on the beach, it offers stunning ocean views, which provide the essence of the brand strategy. Flipflop Design held an impromptu photo shoot capturing the spirit of the restaurant and its surroundings. This allowed graphic designers to translate the name of the restaurant into a compelling visual across stationery, menus, matches and promotional materials for an instantly recognizable brand identity.
Retail Store Branding and Identity Design
Everything about the look, construction, choice of materials, finishing, and feel of the boxes and bags for this project communicate the value and quality of the products. The brand logotype is stylized to imitate engraved stone and the cool green and granite colour scheme echo the interior design of the store. Flipflop Design continued the theme by cutting the stationery and swing tags to emulate the inner curves of the store's architecture.
Identity Brand Design
This small independent TV production company approached Flipflop Design Consultants for a total rebrand after a merger. Flipflop's designers originated the name 'Tunnel Vision' as an irony for the power that television has and how this particular company aims to create informative, non-biased, eye-opening documentaries. It is also a clever play on the initials T.V.